We stumbled across a kind of soap opera/game show called “Moral Dilemmas” on a site called BustedHalo.com and thought we’d share it, since it involves a pharma rep.
Basically, the idea is to tell a story that sets up a moral dilemma, and then let visitors to the site debate what the character should do in the situation described. Here’s an excerpt from the episode, “The Drummer and the Drug Rep”:
Kara landed a good job as a drug representative for a large pharmaceutical company … recently much of Kara’s job has involved educating doctors on a new anti-depressant her company has developed called Serotonix. The drug is very similar to existing medications like Prozac and Zoloft in that it is effective in treating depression and anxiety and it is not addictive … Of course, like most of the drugs it is similar to, Serotonix is expensive, costing up to $3 per 50mg pill.
The drug has begun to make a huge splash in the marketplace and nearly every doctor she visits asks questions about it and requests samples. The company she works for is more than happy to oblige and reps like Kara are always sent out with more than enough promotional packages of Serotonix to give out to physicians as they see fit.
On a recent January afternoon, Kara … saw a familiar face sitting in a booth in the smoking section and recognized that it was Robert, an old acquaintance whom she hadn’t seen since high school … He told her that he’d dropped out of college after two years to play drums for a Seattle band that seemed poised for big things. They had had some small success but failed to really take off. After the band had broken up two years ago, Robert moved back to their hometown. He had been trying to find another group to latch onto and was working at a Starbucks in the strip mall down the road to make ends meet…
Over the next two weeks she visited Robert three more times, but while she loved spending time with him it was also becoming clear to her that he had some real struggles in his life… The last time she saw him, Robert confided that he had struggled with depression for the past few years and had even tried to commit suicide a few times…
The next day Kara picked up the phone and heard Robert crying on the other end. He told her that he felt hopeless and didn’t believe his life would ever get better … After a few moments he gathered himself and asked “Do you think those samples you carry in your trunk would do me any good?”
OK, pharma and medical bloggers: What’s the right thing for Kara to do?
Here are your voting options:
1. Tell Robert that she could get fired for giving him samples of a prescription medication?
2. Go be with him to make sure he doesn’t try to hurt himself?
3. Offer to drive him to a nearby emergency room and try to get him some help?
4. Cross professional boundaries and ask a doctor she calls on in her job to see Robert for free and perhaps prescribe some medication?
5. Give Robert a few weeks worth of Serotonix samples and see how he reacts?
Current voting results show No. 1 with a big lead — followed by No. 5.
Of course, we might have recommended option 6: Go to the doctor and then fill your prescription online through eDrugSearch.com to save money.
The most interesting thing about BustedHalo.com is that it’s actually a Catholic ministry for people in their 20s and 30s. Here’s the background.







One Response to The drug rep’s moral dilemma
Leave a Reply Cancel reply
-
-
Search Blog Posts
-
Save Even More Money!
-
-
Trending Content
-
Watch our YouTube Video
-
Categories
Big Pharma Buy prescriptions online Canadian drugs Drug costs Drug reimportation Drug safety eDrugSearch.com FDA Health 2.0 Healthcare100 Healthcare blogs Healthcare solutions Low-cost drugs Medicare Part D Merck Online pharmacies Online pharmacy safety Pfizer Pharma bloggers Pharmaceutical companies Pharmaceutical marketing Pharma cheerleaders Prescription drug abuse Prescription drug prices Prescription drugs Prescriptions Wal-Mart drug plan -
Blogroll
- Bullet Wisdom
- Bulverde Business Directory
- Christian Counseling San Antonio Tx.
- Christian Schools in San Antonio Texas
- Christian Social Network
- Christians United for Israel
- DrugWonks.com
- Eye on FDA
- GoozNews
- Health 2.0
- Hunting Forum
- In the Pipeline
- Jesus Christ Our King
- John Hagee Ministries
- Kevin, M.D.
- Local Search Marketing
- My $299 Website
- Pharm Aid
- Pharma Marketing
- PharmaGossip
- Pharmalot
- San Antonio Asphalt
- San Antonio Life Insurance
- San Antonio Pressure Washing
- Storage New Braunfels Tx
- Texas Wildlife Supply
- The Angry Pharmacist
- The Health Care Blog
- The Peter Rost Blog
- World Vision
-
Tags
big pharma Canadian drugs canadian pharmacies canadian pharmacy consumer reports craig newmark divine healing Drug costs drug prices Drug reimportation eDrugSearch.com FDA Fosamax Generic drugs healing scriptures Health 2.0 healthcare reform Hypertension Jehova Rophe Jesus Christ Lipitor Metformin miracles nabp online pharmacy dictionary online prescriptions osteoporosis peter rost Pharmacies pharmacists pharmacychecker pharmacy spam phrma Prescription drugs prescription medication Proverbs 3:5-8 reimportation relenza Roche saving money SSRI swine flu Tamiflu The Great Physician The Lord our Healer -
Recent Tweets
- eDrugSearch Blog Rank on the Healthcare100: http://t.co/VJprL4LZWl [#]
- New blog posting, How to Get Prescription Medication Without Health Insurance - http://t.co/1ZdLavB87d [#]
- 10 Tips for Safer Prescription Drug Use http://t.co/GFnMIN1mCy [#]
- New blog posting, How to Beat High Drug Prices By Comparing Low Cost Pharmacies - http://t.co/fsZ0stNZme [#]
-
Archives
-
Recent Comments
- Heather Sturges on What is the Difference Between Effexor and Cymbalta?
- Lupe Machol on Cost of diabetes drugs has nearly doubled
- Manpower For Hospital In Pune on Why is Medicine Cheaper in Canada?
- Jen on How a Canadian Pharmacy Can Help You Offset Drug Price Hikes
- nino iarajuli on Vending machine dispenses prescription drugs
I’d do 4.