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Entries Tagged as 'Pharma cheerleaders'

Ever wonder what tactics are used to lure new pharma reps?

November 1st, 2007 · No Comments

Let’s just say that snoozer concepts like patient care, goodwill toward humankind, and the Hippocratic Oath never come up.

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Tags: Pharma cheerleaders · Pharma marketing · Pharmaceutical marketing

Pharma cheerleaders in action!

October 9th, 2007 · No Comments

It’s the Zuellig Pharma cheering squad …. sorry, I have no back story here, except that apparently this is in the Phillipines. My favorite part is when they cheer to “Get Off” by Foxy.

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Tags: Pharma cheerleaders · Zuellig Pharma

$19 billion: total value of gifts to physicians by Big Pharma annually

October 1st, 2007 · 1 Comment

BusinessWeek has a very good story on efforts to limit or force disclosure of Big Pharma’s gifts to doctors – which are estimated to be about $19 billion each year.
As New Jersey Attorney General Anne Milgram poses the problem: “Patients should be getting prescription and device recommendations based on what’s best for them, not based [...]

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Tags: Big Pharma · Pharma cheerleaders · Pharmaceutical companies · Prescription drugs

Top 10 pharma girls of reality TV

August 13th, 2007 · 3 Comments

eDrugSearch.com is very, very proud to have established itself as a go-to site for those interested in the topic of cheerleader pharma reps and beauty queen pharma reps.
And so now we present our Top 10 list of pharma girls from reality TV:

1. April Lewis, Big Brother 6

2. Heather Basciano, U8TV: The Lofters

3. Stephenie [...]

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Tags: Pharma cheerleaders

The drug rep’s moral dilemma

August 11th, 2007 · 1 Comment

We stumbled across a kind of soap opera/game show called “Moral Dilemmas” on a site called BustedHalo.com and thought we’d share it, since it involves a pharma rep.
Basically, the idea is to tell a story that sets up a moral dilemma, and then let visitors to the site debate what the character should do in [...]

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Tags: Online pharmacies · Pharma cheerleaders · Pharmaceutical companies · Prozac · Zoloft · eDrugSearch.com

Pharma reps debate the tough issues: How much cleavage is too much?

August 10th, 2007 · 3 Comments

Whenever I stop by the CafePharma message boards, I always regret that I don’t have more time to spend there. I learn so much every time.
Consider this series of exchanges in the “Just for Women” section:
How much cleavage do you ladies like to show the doctors? And if they’re fake, or extra big, do [...]

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Tags: Pharma cheerleaders · Pharmaceutical companies

Confessions of an Rx drug pusher

July 13th, 2007 · 1 Comment

In this video, Gwen Olsen, who spent 15 years as a pharmaceutical sales rep working for Johnson & Johnson, Bristol-Myers Squibb, and Abbott Laboratories, discusses some of the tactics used by some pharmaceutical sales reps to get doctors to prescribe their drugs.

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Tags: Big Pharma · Pharma cheerleaders · Pharmaceutical companies

Doctors trust drug reps about as far as they can throw them

July 13th, 2007 · 1 Comment

PharmaGossip posted today about a Which? survey of 200 UK general practitioners that collected data on the frequency of promotional contacts and mailings they received.
The BBC and PharmaTimes have both carried this story. The survey found that, on average, the sample group could expect 4 representative visits per month and five mailings per week. [...]

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Tags: Pharma cheerleaders · Pharmaceutical companies

Will Big Pharma start hiring Girl Scouts as drug reps?

June 26th, 2007 · 1 Comment

It might not be as far-fetched as it sounds. According to Jim Edwards at BrandWeek.com:
[Johnson & Johnson] will launch a promotion this month, in which churches, charities and nonprofit groups—such as the Girl Scouts—will be encouraged to sell J&J’s painkillers and cough medicine to their friends and neighbors. For every purchase of a J&J [...]

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Tags: Big Pharma · Johnson & Johnson · Pharma cheerleaders · Pharmaceutical companies

Friends don’t let friends become pharma reps

May 17th, 2007 · No Comments

Ed Silverman at Pharmalot turned us on to a survey that has been going on since January at the infamous CafePharma. The survey asked, “Would you encourage a friend to become a drug sales rep?”
As Ed summarized the response:
Only if you’re not interested in remaining friends. At least that’s the take-away message from the [...]

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Tags: Pharma cheerleaders